Every now and again, a brewery does something that makes us sit up, put down our pint, and say: hang on, that’s a bit special. Roley’s has just scooped GOLD at the World Beer Awards 2025 for its Super Natural Lager, and now they want you to taste why. Better still, they’re giving it away for free.

Yes, you read that right. Roley’s is looking for a crew of everyday drinkers to road-test their award-winning lager for a whole month, free of charge. All you need to do? Swap it for your usual beer, keep a diary, and tell them if you can taste and feel the difference.

So what’s the deal with Super Natural Lager? It’s a beer that understands life’s little wins. Maybe you’ve nailed a personal best on your morning run, managed a paper-bin slam dunk from across the room, or simply made it through a meeting that could’ve been an email. These are the mini celebrations that deserve a cold one – and at 89 calories a can, 5g of carbs, and with added natural B-vitamins, this is a lager brewed for exactly those moments.

Carl Sukonik | The Vain Photography

And here’s the clever part: all the sugars have been brewed out, meaning they’ve turned into alcohol. The result is a crisp, clean, genuinely refreshing lager that feels like a reward without undoing your hard work.

The lucky winners who get selected for Roley’s special research panel will be asked to share how the lager slots into their daily routines, how it complements their fitness goals, and – most importantly – whether it’s just downright delicious.

Think you’re up for it? Then don’t miss the chance to be part of a beer-drinking revolution.

Find out more at drinkroleys.com and follow @drinkroleys. Open to UK residents aged 18+.